How to Self-Publish a Book

Greetings my dozens of fans!

(…Is it presumptuous of me to assume I have fans in the double digits?? Probably, but I feel like indulging my massive ego today!)

I haven’t posted in a while because I’ve been hard at work getting my next novel, The Colonel and Her Sergeant, ready for publication on June 14th. I’ll post more about my future Pulitzer Prize winner later.

(I’m just gonna assume the Pulitzer Prize committee accepts self-published novels. NO I’m not going to Google it…my kids tell me if I just believe enough all my dreams will come true so I’ma gonna do that cuz as you know, in reality Donald Trump is my boss so it’s off to fantasy land for me!)

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Do You Need A Professional Editor?

Okay, if your typos are as bad as they are in this pic, then you probably need an editor.

Say you’ve finished writing a book—congrats! You’ve made a few editing passes through it, roped a few of your friends and relatives into reading it, gotten their feedback, and tweaked it into what you think is an acceptable form to show to the world at large. Maybe you’ve even queried a handful of literary agents and received either “Thanks but no thanks” rejections or (more likely) radio silence.

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Getting Ready to Publish, Trying Not To Claw Face Off (Allergies)

Greetings my legion of fans! (…I know you’re out there playing hard to get, you coy little minxes…)

I know I said I would post more, and then didn’t because I forgot there are only 24 hours in a day and a lot of that time is unfortunately taken up by lame stuff like sleep and hygiene and working at a paying job and spending time with the family, etc.

Truth be told, trying to legitimately self-publish my first book (Battlefield High) is pretty freaking hard. Sure, I technically self-published Spice of Love back in 2015, but I knew nothing back then…

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…so I just dropped it on Amazon with little to no marketing, and three people and my mom bought it.

BUT I’m doing it right this time, with a self-pub plan and checklist and everything! I’m totes legit now. Maybe I’ll flop, maybe I’ll be the next Wool, who knows!

When reading up on how to self-pub the right way, however, it can be super-overwhelming. You need to do about a million things yourself, such as making/buying a cover, all the editing, all the formatting (“Why do extra blank pages appear out of nowhere when I convert my epub file into a MOBI file in Calibre? WHY GODDAMMIT??”), reviewer requests, marketing, etc…OH YEAH and all the other stuff to spit-shine my adjacent products like my newsletter and website. For instance, I eventually need to update my newsletter format, change my FREE BOOKS page, update Spice of Love and try to market that again to maybe people who care this time, pay attention to analytics and start tracking shit like clicks and impressions and buys and………AND………AND…..

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But you know what? It’s still almost certain to be better than the traditional publishing route.

Now I’m not gonna go into a “WHY ME??” pity party rant about how much trad-pub sucks balls for everyone except a tiny sliver of successful authors at the top or whatever, because nobody wants to hear that. I did learn a lot going the trad-pub route, so in that respect it was worth it just to experience both options first-hand and be able to weigh the pros and cons of each.

I will say this, tho – I was shocked at how little value went back to the authors via the trad-pub route (again, excepting the sliver of big authors at the top). In fact, most of the publishing world is geared toward making money off authors rather than with authors. Since most new authors will get little to no marketing help from their publisher, they’ll often suggest hiring a PR firm or paying for your own ads. Personally, I ended up spending a lot more money trying to market my previous trad-pub books than I will probably ever earn back off sales, and I don’t think my experience is unique.

Which is unfortunate. So thank goodness for the rise of self-publishing! It’s a lot more work, but you have a lot more control and can own your potential failure rather than bitching about how trad-pub is so unfair………like some other losers I know……WHO ARE NOT ME…………………

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ANYWAY, also making things about a thousand times harder are the worst allergies I’ve had in my entire life. I seriously want to claw my face off right now, or cut off my nose with a butter knife just to allow air back into my nasal passages. Sorry if you now have disturbing images in your head. One of the dangers of being a writer!

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